The Easiest Way To Make More Money | |||
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I know exactly what you want… more money, right? And ideally you want more money without much effort. You don’t want to have to go setup a new web site, or create a new blog, or produce a new product, or go write a bunch more content, or go buy advertising. You simply just wish there was a ‘magic’ way that you could instantly make more money without much additional effort. Well, there is a way. And I’m going to tell you exactly how to do it. So pay close attention. Here’s What You Need To Do: Do a ‘Marketing Audit’ of your entire business… - MAP out all the web sites you have and every web page that any of your visitors has the ability to view. And it needs to be EVERY SINGLE PAGE. - MAP out all of the email ‘contact’ that you have with any prospect or customer; this could be emails that get sent from your autoresponder after someone subscribes to your list, or a thank you email your site sends after someone submits an order, etc. List EVERY point of contact where an email is sent to someone. After you take some time and map out ALL of your marketing ‘touchpoints’ (web pages and emails) it’s now time to find INCOME LEAKS. I guarantee you that right now you are not taking advantage of everything you already have to work with. Think about it… On the “Thank You” page that loads, for example, after someone submits an online form to opt-in to your list, are you promoting any of your products on that page? Are you promoting affiliate offers? Are you running AdSense ads? When your site sends out emails, for example, like an emailed copy of a receipt for a product someone just purchased from you, do you include a promo for another one of your products or for an affiliate offer that earns you a commission? “Thank You” pages and other ‘Response’ confirmation pages and emails are some of the BEST places to promote other things that will generate income for you. The reason is because you are getting something in front of someone that JUST RESPONDED to something else. This isn’t a PASSIVE web site visitor. It’s someone that just TOOK ACTION that you asked them to take. So these prospects and customers are the most likely to TAKE ACTION AGAIN and click on an affiliate link, or go check out a video you created, or go buy another one of your products, or go and take any action you’d like them to take at that time. Take some time to fully AUDIT every single web page you have on the Internet as well as every single email that’s a part of any ’system’ you use and you are sure to find INCOME LEAKS and opportunities where you could INSTANTLY be making more money if you simply used that precious real estate to get other offers in front of people. It’s so easy for entrepreneurs (myself included) to put up another web site or project and move on to other things without MAXIMIZING every little piece of real estate that we can use to make money. So it’s a good idea for you to do this “Leak Detection” process on a regular basis as you continue to add more sites, pages, email follow-ups, etc. to your online marketing. AWESOME UPDATE: Less than an hour after I posted this someone messaged me on Twitter to tell me that they applied it to a Thank You page and made a quick $145 in affiliate commissions! (And they’ll continue to make money from that addition on a regular basis.) Gotta love taking action! If you’re not already, make sure to follow me on Twitter: http://twitter.com/johnreese |
Archive for February, 2009
Opportunity Is Definitely Knocking | |||
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Read this entire post for some information that you definitely need to know to take advantage of some opportunities that are right in front of your nose whether you realize it or not. (More on that in a moment.) Sorry for the lack of blog posts and communication lately. I’ve been extremely busy working with my team on creating some really valuable stuff for you. We’re going to finally start rolling things out very soon and throughout this entire year. There is A LOT of amazing stuff on the way. So buckle up! If you’re looking to start an online business to make an additional income, or if you’re ready to explode your existing business, then make sure and be ready for some announcements that will be coming very soon. One major announcement will be made before the end of this month (February). The development of Income.com itself has taken a lot longer than I had originally planned. We, as a young startup company, have been through many ups and downs. Our primary issues have been technology related. I won’t go into all the gory details, but let’s just say we had to abandon well over a year’s worth of programming code to start all over due to a change in our programming team. But sometimes in life, and in business, you have to take a step back to be able to take several steps forward. I strongly believe in our mission at Income.com and know we will be creating a legacy. I know we will help thousands of people and their families with our new Web shows and everything else that’s in the works. It’s going to be a lot of fun too. So stay tuned. Opportunity Is Knocking But Are You Answering? Right now the global economy is going through a rough time. And it may even get worse before it gets better. But in any situation, even during the Great Depression, there is always a massive amount of opportunity to build wealth - you just have to be willing to seize it. Know this… Opportunity is all around you. I recently had a great discussion with one of the top Internet marketers in the world, and someone who is a very close friend… Frank Kern. In this discussion I asked Frank this question… “In your opinion, what’s the one major thing entrepreneurs should be doing right now?” And his answer was simple… “Make offers.” Frank hit it right on the head. If you want to make money, and lots of it, you have to be making offers. That is the one action that makes more money than anything else. Making offers. Whether it’s creating your own new products to offer to your customers, or running a special discount offer, or even promoting someone else’s product where you get paid, making offers is what creates the cash. Not fiddling with SEO. Not posting on Twitter all day. Not surfing Facebook. Not hanging out on discussion forums. And not spending countless hours of your time on research. Now all of those things certainly have value, and some of them have a lot of value. But without making offers and selling stuff you aren’t going to make much money. There is PLENTY of money for you to make right now. Don’t let this economic situation “fake you out” into thinking people aren’t buying stuff anymore. It couldn’t be further from the truth. You just need to ACTIVELY make offers if you want to make more money. Let me tell you a quick story… As you may or may not know from some of my previous posts and email newsletters, I’m a huge saltwater aquarium enthusiast. As soon as I bought my house a few years ago the first thing I did was start designing my “ultimate” aquarium. After weeks of doing research, and figuring out how much space I had to work with, I ended up designing (on paper) a 10 foot wide, 1,000 gallon aquarium. So after 6 months of anxiously waiting, it was finally custom built for me and installed. Here’s a photo of it with me standing in front of it to give you some perspective on how big this sucker is:
Back to the story… I have this aquarium serviced & managed every week by an aquarium specialist. They keep track of the chemical balances, clean the aquarium, and do a lot of other maintenance. Having a tank of this size takes quite a bit of work — especially since the saltwater evaporates non-stop and has to be refilled. (We use an automated system for that.) Bill, the guy who owns the company that services my aquarium has become a good friend. We’re both big sports fans and often watch games together and hang out. Of course, just from hanging out with Bill we’ve had many discussions about business and marketing. I’m constantly trying to give him advice and help him grow his company. Well, recently he came to me and was almost in a bit of a panic… “John, I really need to talk to you about my business. I know when we hang out you prefer to get away from the marketing talk since that’s part of your work, but I could really use your help.” I, of course, said I’d be glad to help and asked what his problem was. He proceeded to tell me… “This economy is absolutely killing my business. I’ve never seen it this bad. Usually I could count on a steady flow of referral business but that is way down now. I’m really worried.” The first thing I told him was, “Don’t panic.” That’s the most dangerous thing anyone can do. Every problem has a solution, you just have to analyze the situation and create a strategic plan. I asked him several questions about how he was currently running things, what his options were, etc. and the conclusion and ’solution’ I came to was simple… HE JUST NEEDED TO MAKE OFFERS. Referral business in many ways IS down right now. Some of the older more ‘passive’ ways for many entrepreneurs to generate sales in ANY business is no longer consistent. And in many cases, like his, it has all but gone away. (At least for now due to the current economy.) But with so much opportunity all around us, it’s usually just about getting PROACTIVE and making offers and making things happen. And that’s exactly what I told Bill do. I told him he needed to be proactive and call his customers and offer specials on certain items. Stop by some of the locations (many of them restaurants or doctors’ offices) and bring some corals and fish and tell them, “I think this would look really great in your tank, would you like to buy it?” I also instructed him to be more active in ASKING his customers for referrals and inquiring about other aquarium needs. Now he was already doing ’some’ of this, but just not a lot. That wasn’t his main focus. Like many entrepreneurs he was content with the referral business he was already getting and the revenue that was coming in from his “old ways.” He agreed to give it a shot and less than a week later I got an excited call from him telling me that things were looking up very, very quickly. From the very moment he ’stepped up his game’ and got more proactive about making offers and taking action to produce more ACTIVITY in his business, the money started rolling in again. And now he’s actually in a position to really GROW things bigger than they ever were. And it’s all because he got more active in MAKING OFFERS. Are You Making Offers On A Regular Basis? If you want to make more money that’s all you need to do. Make offers. Frank Kern made it sound and seem so simple but it really does just come down to that. Frank’s a super successful marketer because he has the gift of cutting out all the nonsense and just getting to the stuff that brings in the cash. Frank recently helped, of all people, Tony Robbins with this exact “offers” stuff I’ve been talking about. Yes, Tony ‘Freakin’ Robbins. And it’s no surprise that Frank’s simple advice and plan made Tony a bunch of money that his company wasn’t making. It was the ultimate no-brainer. Check Out This Amazing Video With Frank & Tony Robbins And A Soon-To-Be-Rich 13 Year Old Kid! * I highly recommend every product, course, free report, video, or advice of any kind that Frank ever puts out. He is truly one of the top marketers in the world and has helped so many people (including ME) make a lot of money in their business. I’ll be in touch with more news soon. NOW GO MAKE SOME OFFERS! SPECIAL NOTE: Don’t forget to make sure and ‘follow’ me on Twitter at http://twitter.com/johnreese |




